Images should fit the job they perform on the page. Plan the display dimensions and choose a suitable file format before uploading large assets.
Provide alternative text where the image conveys information. Check responsive image sizes and reserve layout space so content remains steady while the page loads.
Good digital experiences start with a clear purpose. Connect each design decision to the needs of the people using the product, and review the result in the context of a complete journey.
Bring the team together to review what is working and identify the next useful improvement. Clear content, consistent interfaces, and regular feedback help keep the experience focused as the project grows.
